2021 Stars for Heroes Campaign
After a Year Hiatus, CKE Restaurants Brings Back Fundraiser Benefitting USA CaresTM
LOUISVILLE, Ky.—May 26, 2021—CKE Restaurants Inc., parent company of Hardee’s® and Carl’s Jr.®, announced today the annual Stars for Heroes program will return for the ninth year. Since the campaign first launched in 2011, the in-store fundraising initiative has raised more than $10.5 million in donations for military-focused organizations including USA Cares.
Just in time for the Memorial Day holiday weekend, the Stars for Heroes fundraising campaign kicks off in both Hardee’s and Carl’s Jr. locations around the country on May 26 and will run through June 22, 2021. Restaurant guests are invited to donate $1 or more in support of military charities.
“After a year hiatus due to the COVID-19 pandemic, we are so proud to bring back Stars for Heroes this year.” said Ned Lyerly, CEO of CKE Restaurants. “This program allows us to connect in a meaningful way with the communities we serve and giving back is more important than ever as so many organizations are desperate for funding. We are honored and grateful to be able to support the individuals who have served our country and their families through the generosity of our guests, employees and franchise partners.”
“Each year, Stars for Heroes leaves a lasting impact on the lives of those USA Cares supports,” Trace Chesser, President and CEO of USA Cares. “With the funds raised through this campaign, we are able to provide hundreds of men and women who have bravely fought for our country with immediate assistance for critical needs — whether that be basic provisions such as food and water or preventing evictions and foreclosures.”
Stars for Heroes is made possible by CKE’s Star Franchise Association and Independent Hardee’s® Franchise Association, who together have raised more than $10.5M across 3,000+ participating restaurants throughout the U.S. since 2011. To make a donation online, visit the USA Cares website.
About CKE Restaurants Holdings, Inc.
CKE Restaurants Holdings, Inc. (“CKE”), a privately held company based in Franklin, Tennessee, runs and operates Carl’s Jr. and Hardee’s, two beloved regional brands, known for one-of-a-kind premium and innovative menu items such as 100 percent Black Angus Thickburgers®, Made from Scratch™ Biscuits and Hand-Breaded Chicken Tenders™. With both a US and international footprint, Carl’s Jr. Restaurants LLC and Hardee’s Restaurants LLC have more than 3,800 franchised or company-operated restaurants in 44 states and 43 foreign countries and U.S. territories. For more information about CKE, please visit www.ckr.com or its brand sites at www.carlsjr.com and www.hardees.com.
About USA Cares
USA Cares (www.usacares.org) is a 501(c)(3) charitable organization that addresses the critical and unmet needs of post-9/11 service members and their families by providing them with immediate financial and advocacy support in times of crisis. The non-profit organization strives to reach families at the earliest stage of intervention to prevent further financial distress and suffering. USA Cares has responded to over 112,375 requests for emergency financial help with millions of dollars in granted assistance. USA Cares’ Combined Federal Campaign (CFC) number is 12359. To donate or to request assistance, please visit www.usacares.org.